Elevating
The "Indulge Experience"
Interface design
2025


ABOUT PROJECT
This project aims to refine Indulge’s user experience by improving
navigation, optimising interactions and aligning the platform with
a clear and structured design language.
TEAM
Individual Project
MY ROLE
UX Researcher
Interface Designer
Brand Designer
TIMELINE
2 weeks
DOMAIN
Food & Beverage
CURRENT WEBSITE USER FLOW

CURRENT APP USER FLOW

VOICES FROM USERS






STRATEGIC OBJECTIVES
Simplify complex journeys to reduce
drop-offs during key user actions.
Optimise design to
drive higher engagement.
Improve usability to increase
retention and repeat usage.
Establish a cohesive visual system
to strengthen brand credibility.
Align design goals such
as acquisition and growth.
Let's Dive Into
"New Experience"
MOODBOARD

BRAND COLOURS

"Indulge Redesigned"



The Luxury,
Made Into An Experience

BEFORE
LANDING PAGE

AFTER
FAQ PAGE

BEFORE

AFTER
SUCCESS STORY PAGE

BEFORE

AFTER
AIRPORT PROTOCOL PAGE

BEFORE

AFTER
ABOUT US PAGE

BEFORE

AFTER
PARTNER PAGE

BEFORE

AFTER
MEMBERSHIP PAGE

BEFORE

AFTER
LET'S EXPLORE MOBILE SCREENS!
"Indulge"
Redesigned for Effortless Living.




















